15+ years experience in digital marketing, people management, web development, and growing profits at agency and in-house settings. Cool under pressure and always up for a challenge.
I started building websites in '98, back when the internet was young, before everyone who could hack a MySpace theme thought they were designers. Back when you'd rely on a webring footer to find cool new sites on the internet because search engines sucked. So yeah, get off my lawn, lol. A chance marketing elective in high school fascinated me and put me on my career path.
A college education and a little freelance work brought about my first real gig at an online marketing agency doing SEO (search engine optimization) work. Like most people that work in SEO, I stumbled into it because I had an interest in marketing as well as web design/development. I did agency SEO work for three years before moving in-house as a LAMP stack web developer and SEO at a laboratory equipment company. Through a combination of hard work and good opportunities, I eventually became vice president of that company. From there I moved back into agency life and built an SEO department from scratch.
I'm currently heading both the SEO and CRO (conversion rate optimization) teams at ROI Revolution, a digital marketing agency in Raleigh, NC.
2018-Present | Service Lead, Website Optimization (SEO & CRO) | ROI Revolution |
2015-2018 | Service Lead, Search Engine Optimization | ROI Revolution |
2012-2015 | Vice President, Technical Director | AirClean Systems / AMT Group |
2010-2012 | Marketing Manager | AirClean Systems / AMT Group |
2007-2010 | Web Developer | AirClean Systems / AMT Group |
2004-2007 | Interactive Technology Analyst (SEO) | MarketSmart Interactive |
2018-2019 | Full Stack Web Development Bootcamp (MERN) | UNC Chapel Hill |
2000-2004 | Bachelor of Science, Communication | Appalachian State |